Music is a subjective experience. A composer might approach a song with a very different vocabulary and angle than a business professional. The lack of consistent attributes and references can, more often than not, create misunderstandings between any two people, let alone a brand and a musician working together on a production. When ordering custom music, you need a pretty solid plan of what kind of music you want to get. To land you and the composer on the same page from the get-go, you’ll need to create a brief that clearly describes the type of music that you’re looking […] Read more »

We are always trying to improve our process for our community. One of our goals is to invite less people to productions, so that the people who do take part have a greater chance of winning. We also want to reward the most active members of the Audiodraft community. We thought long and hard on how to solve these two problems as they have been causing some trouble on productions. Here’s the backstory. It is an all too common occurrence for us to invite a sound designer to a contest, they confirm participation and then we never hear back from […] Read more »

It’s been quite a while since we have had a major change to our platform! Well, here we are. It’s June 2017 and we are announcing our newest update. As of today it is now possible to sign up to Audiodraft as a Mastering Engineer and also as a Voice Actor. These two new roles have been created to address the growing need for both skill sets to support our producers and our customers needs for Voice Actors. “Hey but wait!? Haven’t I already signed up as a voice over artist?” To answer that question in short. Yes. But here […] Read more »

Do you feel like you are not selling enough music on Audiodraft or perhaps you are not getting as many invites to private project as you once were? If so, read on to find a potential reason for this drop in work. Audiodraft uses a system of tags to organise our instant tracks library and sort our talent into their areas of speciality. Tags come in four flavours; Genre, mood, instruments and sounds like. When you upload a track to Audiodraft, these tags are stored in our database. When a client approaches with a new brief, we use these tags […] Read more »

Audiodraft is excited to announce its newest exclusive forum for community members only. We always listen to what our users tell us, and one request which kept coming up was the need for a place to communicate and discuss important topics for you, the professionals, music producers and voice over artists of the Audiodraft community. As a stop gap measure we created this Facebook Page. But now we have something better! We would like to introduce you to /r/Audiodraft. A subreddit dedicated to the Audiodraft community. To join the discussion and have your say in Audiodrafts community direction and policy […] Read more »

Co-Producers are the unsung heroes behind every great album. People like Phil Spector with his pioneering work with the Beatles and his wall of sound technique. Then there is the work of Dr. Dre and his production skills on the album “2001”. Still not convinced about the importance of Co-Producers? We have one last name for you. Rick Rubin *Drops Mic* Make Money – Put your ears to work Audiodraft currently has over 100 talented Co-Producers on site. Out of a community of 20,000 this is a tiny fraction of our talented community. We want to change that as we […] Read more »

In our previous blog post we talked about key things to take into consideration when creating unique audio. But there’s another obvious aspect to great music besides production – the composition itself. In a nutshell, great audio often consists of two crucial elements: a great melodic idea & high technical quality. (Not just the) Production quality It is extremely important to discover new, interesting ways and methods of production. But sometimes technically great producers forget the necessity of a memorable melody by focusing too much on exciting sounds. A solid melodic idea is paramount in making a standout piece of music. It […] Read more »

Producers, songwriters and brands all need it; something unique to be recognised by. We at Audiodraft are all about helping our composers and producers to create as great audio as possible. We also want to help our customers crystallise their brand’s unique sound. In this blog post, we combine these two approaches to really dig deeper into what makes a music producer sound unique and recognisable.  Anybody can copycat something that’s already been done in a cool way – it’s a totally different game to commit to your own way of doing things, even when it might not be the industry norm (yet!). Different hiphop producers have […] Read more »

What the heck is dBFS, true peak, RMS, integrated loudness and LUFS? Why do I need to know these strange appellations? As a professional sound designer you will eventually stumble across technical terms referring to audio levels and loudness. A customer might tell you: “we need a track with an integrated loudness of -23 LUFS, a dynamic range of ≤15 LU and a true peak of max -1 dBTP”. Even if you’ve been producing audio for a few years you might be thinking: “huuuuuh…?”. By now you’ve probably heard about the loudness war, and we all know what it sounds like […] Read more »

As a music producer, there’s another way to take part in productions besides creating audio: by becoming a co-producer! Being a co-producer can be useful in many ways: you get your share of the project royalties while learning about professional creative productions from a client’s perspective. As you start understanding the customer point of view by listening to other composers’ work in a more focused way, you’ll become a better music producer yourself. We emailed two of our most prominent co-producers–WheelieR and NVSound–to learn from their perspective what it means to co-produce on Audiodraft Agency Studios. The other side of […] Read more »